PLATES Social Value
Prospectus 2026
Independently validated IES social value. Bid-ready metrics. Delivered through 300 schools and 149,000 children.
Diet-related illness costs the UK annually
The National Curriculum fails to equip children with the food, farming and sustainability knowledge they need.
PLATES fixes that — in one week.
National PLATES Week
Dates to be confirmed
Planet & Ecosystems
Monday
Lifestyle & Health
Tuesday
Agriculture & Farming
Wednesday
Technology & Innovation
Thursday
Eating & Nutrition
Friday
Storytelling & Community
Saturday
Founding Ambassadors
Olivia Shave
UK's 1st Sustainability Champion of the Year · SoilED Co-Founder · Shepherdess & Educator
Will & Jess
Farming social media leaders · Club Sunday founders · Young British farmers
Andrew Goff
Director, SoilED · Former teacher · White paper co-author, Royal Agricultural University
Sponsorship Tiers
IES-verified social value delivered through every tier
£250,000
- Named in PLATES Week title nationally
- All 300 school packs branded
- Fonetti platform co-branding
- Merchant Taylors' Hall Gala headline
- Full Annual Social Value Report (IES verified)
IES Estimated Social Value
£13.5m+
ROI 54:1
6 available
£50,000
- Named on one PLATES day nationally
- Curriculum content branded for that day
- Employee volunteering programme
- Farmers Guardian feature coverage
- Personalised Social Value Report (IES verified)
IES Estimated Social Value
£2.2m+
ROI 45:1
£25,000
- Regional school programme in your operational area
- IES metrics for government bid submissions
- PLATES logo and verified data package
IES Estimated Social Value
£1.1m+
ROI 44:1
Your Social Value — 300 Schools, Year 1
Children reached (IM132)
Learning hours delivered (IM33)
Schools — 200 primary, 100 secondary
IES Social Value Metrics
Independently validated · Thrive IES verified · Bid-ready
| IES Code | Metric | Volume | Social Value |
|---|---|---|---|
| Tackling Economic Inequality | |||
| IM33 | Learning interventions (Lifestyle & Eating Days) | 298,000 hrs | £2,980,000 |
| IM35 | Careers advice (Technology Day) | 149,000 hrs | £6,705,000 |
| IM36A | High growth sector influencing (Agriculture Day) | 149,000 hrs | £1,490,000 |
| IM32 | Work experience weeks (YFC farm visits) | 300 weeks | £150,000 |
| Fighting Climate Change | |||
| IM64 | Environmental education (Planet Day) | 149,000 hrs | £1,490,000 |
| IM63 | Environmental awareness engagement | 20,000 hrs | £200,000 |
| IM65 | Environmental volunteering (YFC outdoor) | 900 hrs | £9,000 |
| Wellbeing & Community Integration | |||
| IM106A | Education engagement hours in schools | 1,800 hrs | £81,000 |
| IM109A | Employee volunteering (per sponsor cohort) | 2,400 hrs | £84,000 |
| IM114 | Community fundraising (school programme) | £225k raised | £225,000 |
| IM110A | Community engagement — shows & festivals | 5,000 hrs | £50,000 |
Total IES Social Value — Year 1
300 schools · 149,000 children · all four IES themes · Independently validated · Thrive IES verified · Bid-ready
The Return on Your Investment
A £50,000 Day Sponsorship generates an estimated £2.2 million of verified IES social value — a 45:1 return.
On a £50 million government contract with 10% social value weighting, that represents a £5 million competitive scoring advantage in your bid submission.
Every metric independently measured by Harper Adams University and reportable through the Thrive IES platform.
Key Dates
Official PLATES Launch
Shrewsbury School
International Day of Rural Women
Olivia Shave leads nationally
World Food Day
National media launch
National PLATES Week
300 schools, 149,000 children
IES Social Value Reports
Issued to all sponsors
Delivery Partners
"There is nothing more important than the education of our future generations — food, farming and sustainability are central to that."
— Andrew Goff, Director, SoilED
Interested in sponsoring PLATES?
Contact us to discuss how PLATES can deliver verified social value for your organisation.
Get in touch · andrew@soiled.orgA SoilED Initiative · Validated by Harper Adams University · Thrive IES Verified